CLOSE-UP / The making of
Grafisch designer Markus Lange, de bedenker en ontwerper van onze nieuwe huisstijl, legt uit hoe handen het middelpunt werden van de nieuwe uitstraling van de Strijkkwartet Biënnale.
The idea of the Hands
At the beginning of our research we tried to get as much of an impression as possible what a string quartet is all about. The main question was “what makes it unique?”.
We watched dozens of concerts and heard different string quartet pieces from classic to modern to get a feeling what the music is all about. One thing caught our attention from the beginning: the hands of each musician, especially the expressive gestures. So we decided to focus on the hands and presenting them like the leading actors. The hands became one of our key visuals, which puts together the sensual expression of different poses or gestures and the virtuosity of the music. We are using it as an independent element that unites in an international festival, where different styles, cultures and positions of many string quartets will come together.
Furthermore we want to give a new and surprising perspective on a string quartets play to the audience.
With this approach in mind, we did, in cooperation with our dear friend and photographer Marco Warmuth, a photoshoot at the well known University of Music and Theatre Felix Mendelssohn Bartholdy in Leipzig.
Thanks to the generous support and permission of Frank Reinecke we were allowed to built up our set in the middle of the historic atmosphere of the hallway during the student concerts on the 17th december 2016. With kind volunteers and students of the university we finally realised our vision of the Key Visual for the first String Quartet Biennale in Amsterdam 2018.
Markus Lange and Pawel Wolowitsch,
With special thanks to the following people:
Shiyun Lee, Emilija Kortus, Timothy Hopkins, Anna Bock, Lasse Grams, Frank Reinecke.
Special Thanks to Marco Warmuth!
Een festival helemaal gewijd aan het strijkkwartet? En dan nog tweejaarlijks? Vanwaar de noodzaak? Wat is er zo bijzonder aan het strijkkwartet dat het zoveel aandacht verdient? Is het niet… Lees Meer